 For more than 17 years, The Colgate-Palmolive Company has supported Starlight Starbright, making Colgate our longest-standing national partner and one of the largest financial supporter, with more than $7 million donated to date.
 "The Colgate-Palmolive Company is proud to support Starlight Starbright as they continue to find new and innovative ways to make a difference in the lives of seriously ill children."
-Marie Agnes Daumas, marketing director for Colgate
As a corporation, Colgate is committed to three core values: caring, global teamwork and continuous improvement. The company believes that not only does adherence to these values yield better products, but more importantly, that its values translate into a better quality of life for employees and consumers throughout the Colgate world.
The power of this commitment is evidenced year after year in Colgate’s partnership with Starlight Starbright. Each month Colgate and its consumers, retailers and employees improve the quality of life and bring joy to more than 35,000 children who are battling serious illness. Using a three-pronged approach, Colgate demonstrates its caring by:
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Annually making a corporate contribution that allows Starlight Starbright to grow its programs continually and spread its reach to an increased number of seriously ill children.
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Providing additional direct program support that has placed 949 Fun Centers and 12 PC Pals in hospitals nationwide, sponsored 50 Great Escapes for Starlight Starbright families, enabled 190 teens to join Starbright World and, during those years when Starlight Starbright formerly granted wishes, made more than 1,600 kids’ wishes come true.
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Producing a free-standing coupon insert in the Sunday paper each February that allows consumers to contribute to Starlight Starbright through the purchase of Colgate products and helps Starlight Starbright educate more than 40 million households about the importance of its mission.
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